قصة نجاح
How "Mahabbah" transitioned from platform struggles to stability and growth with Salla
"Mahabah" store is an integrated destination for anyone looking for a gift that expresses their feelings, whether it is a delicate rose, an elegant piece of accessory, or a carefully curated bouquet for a special occasion.
قصة نجاح
How "Mahabbah" transitioned from platform struggles to stability and growth with Salla
"Mahabah" store is an integrated destination for anyone looking for a gift that expresses their feelings, whether it is a delicate rose, an elegant piece of accessory, or a carefully curated bouquet for a special occasion.
"Salla is not just a single tool that you use or don't use. It is a mix of tools; if you use more than one tool at the same time, you will get a very beautiful dish. The more creative you are, the more unique the dish will be."
“
“
Founder of Mahabah Gift Store
،
Abdullah
—
"Salla is not just a single tool that you use or don't use. It is a mix of tools; if you use more than one tool at the same time, you will get a very beautiful dish. The more creative you are, the more unique the dish will be."
“
“
Founder of Mahabah Gift Store
،
Abdullah
—
The challenge
Before joining Salla in 2023, "Mahaba's" journey was challenging and complex. It began with Shopify, then moved to WordPress and WooCommerce, and finally to Magento.
Each platform offered some features, but they also carried many drawbacks and endless technical problems.
Magento, in particular, was like a black hole swallowing up financial and human resources:
Server costs: Around 20,000 SAR per month for Amazon servers alone.
Development costs: Programmers, external developers, and contracts with experts for specific periods. Frequent cyber-attacks: Attacks on
OTP messages draining the balance during peak seasons, and DDoS attacks paralyzing site traffic.
The challenge
Before joining Salla in 2023, "Mahaba's" journey was challenging and complex. It began with Shopify, then moved to WordPress and WooCommerce, and finally to Magento.
Each platform offered some features, but they also carried many drawbacks and endless technical problems.
Magento, in particular, was like a black hole swallowing up financial and human resources:
Server costs: Around 20,000 SAR per month for Amazon servers alone.
Development costs: Programmers, external developers, and contracts with experts for specific periods. Frequent cyber-attacks: Attacks on
OTP messages draining the balance during peak seasons, and DDoS attacks paralyzing site traffic.
The solution
The Solution: Salla... containment and peace of mind
In 2023, Abdullah, the founder of "Mahabah," made a fateful decision to transition to Salla. He had known the platform since its inception, but he waited until it matured and became integrated. The transition was like a lifeline.
"The first and most important thing we got rid of is the IT department and its heavy problems. The high costs have disappeared, cyber attacks have vanished, and our peace of mind has returned. Our business has become more stable."
The solution
The Solution: Salla... containment and peace of mind
In 2023, Abdullah, the founder of "Mahabah," made a fateful decision to transition to Salla. He had known the platform since its inception, but he waited until it matured and became integrated. The transition was like a lifeline.
"The first and most important thing we got rid of is the IT department and its heavy problems. The high costs have disappeared, cyber attacks have vanished, and our peace of mind has returned. Our business has become more stable."
Salla tools that made a difference
The Mahabah Gift Store used a set of Salla tools
1
upselling-cross selling
These tools helped significantly increase the average order value. In the gifting sector, customers have a higher propensity to spend, and these tools smartly capitalize on that. Example: perfume + incense, incense burner + oud or musk.
2
Guest checkout
3
bundles
4
Customized Products
5
Repeat purchase reminders
6
Cashback (Wallet)
Salla tools that made a difference
The Mahabah Gift Store used a set of Salla tools
1
upselling-cross selling
These tools helped significantly increase the average order value. In the gifting sector, customers have a higher propensity to spend, and these tools smartly capitalize on that. Example: perfume + incense, incense burner + oud or musk.
2
Guest checkout
3
bundles
4
Customized Products
5
Repeat purchase reminders
6
Cashback (Wallet)
Growth and Expansion
The "Mahabah" store achieved tangible results after transitioning to Salla:
Significant Cost Savings: Eliminating expensive server costs (20,000 SAR monthly) and the costs of external programmers and developers.
Complete Stability and Security: A safe and stable working environment free from cyberattacks or seasonal outages.
Increase in Average Basket Value: Through Cross-selling and Upselling tools tailored to the nature of the gifts sector.
Higher Purchase Repetition Rate: Thanks to the customer wallet and cashback, and more than 60% of orders became bundles thanks to the ready-made packages option.
And a 20% increase in purchase repetition rate thanks to cashback.
Improving Customer Experience: Through custom-made products, guest checkout, and the gifting system.
Growth and Expansion
The "Mahabah" store achieved tangible results after transitioning to Salla:
Significant Cost Savings: Eliminating expensive server costs (20,000 SAR monthly) and the costs of external programmers and developers.
Complete Stability and Security: A safe and stable working environment free from cyberattacks or seasonal outages.
Increase in Average Basket Value: Through Cross-selling and Upselling tools tailored to the nature of the gifts sector.
Higher Purchase Repetition Rate: Thanks to the customer wallet and cashback, and more than 60% of orders became bundles thanks to the ready-made packages option.
And a 20% increase in purchase repetition rate thanks to cashback.
Improving Customer Experience: Through custom-made products, guest checkout, and the gifting system.
Salla was not just a platform; it was an "embracement".
As Abdullah describes it. It contained his ambitions and provided him with the tools he needed to grow and prosper.
And over time, he began to discover that Salla is not just a single tool, but an integrated mix of tools.
"Salla, as its name suggests, is a basket that contains.
It is a vessel that contains everything; it contains gift shops and others,
and it is constantly expanding its capacity to contain,
whether as development tools, services, or support.
Salla is containment."
Salla was not just a platform; it was an "embracement".
As Abdullah describes it. It contained his ambitions and provided him with the tools he needed to grow and prosper.
And over time, he began to discover that Salla is not just a single tool, but an integrated mix of tools.
"Salla, as its name suggests, is a basket that contains.
It is a vessel that contains everything; it contains gift shops and others,
and it is constantly expanding its capacity to contain,
whether as development tools, services, or support.
Salla is containment."
Merchant tips for the gift sector
Make it easy for the customer to choose gifts
Provide clear tips and guidance on the website
Remind customers of occasions
Use reminder and marketing tools via WhatsApp
Activate the gifting system
Spare the sender the trouble of finding the recipient's address
Merchant tips for the gift sector
Make it easy for the customer to choose gifts
Provide clear tips and guidance on the website
Remind customers of occasions
Use reminder and marketing tools via WhatsApp
Activate the gifting system
Spare the sender the trouble of finding the recipient's address
ابدأ قصة نجاحك مع سلة
Supported in:
Saudi Arabia
United Arab Emirates
All rights reserved to Salla Holding Company © 2026
920034002
مكة، المملكة العربية السعودية
info@salla.sa
Supported in:
Saudi Arabia
United Arab Emirates
All rights reserved to Salla Holding Company © 2026
920034002
مكة، المملكة العربية السعودية
info@salla.sa
Supported in:
Saudi Arabia
United Arab Emirates
All rights reserved to Salla Holding Company © 2026
920034002
مكة، المملكة العربية السعودية
info@salla.sa