قصة نجاح
How "Salla Point" transformed the sales experience at exhibitions
"Sarmad" store is a Saudi store specializing in creative products and distinctive gifts, from metal stickers and car hangings to custom-engraved cups.
قصة نجاح
How "Salla Point" transformed the sales experience at exhibitions
"Sarmad" store is a Saudi store specializing in creative products and distinctive gifts, from metal stickers and car hangings to custom-engraved cups.
The challenge
Before "Salla Point", participating in exhibitions meant facing a series of technical and logistical obstacles
The store used to rely on unstable payment solutions like STC Pay and barcodes, but they failed during peak hours.
"One hour it scans, another hour it doesn't, and then they cancelled the service completely."
The struggle was not limited to the payment system alone; it extended to:
Payments System: Lack of clarity regarding fees and deducted percentages, which made financial planning difficult.
Inventory Management: No synchronization between showroom inventory and the online store.
Applying Offers: Difficulty in activating discounts and promotional offers during face-to-face sales.
Weak network connection: Traditional POS devices require a strong internet connection, which is often unavailable in exhibition venues, resulting in lost customers who walk away without completing their purchases.
The challenge
Before "Salla Point", participating in exhibitions meant facing a series of technical and logistical obstacles
The store used to rely on unstable payment solutions like STC Pay and barcodes, but they failed during peak hours.
"One hour it scans, another hour it doesn't, and then they cancelled the service completely."
The struggle was not limited to the payment system alone; it extended to:
Payments System: Lack of clarity regarding fees and deducted percentages, which made financial planning difficult.
Inventory Management: No synchronization between showroom inventory and the online store.
Applying Offers: Difficulty in activating discounts and promotional offers during face-to-face sales.
Weak network connection: Traditional POS devices require a strong internet connection, which is often unavailable in exhibition venues, resulting in lost customers who walk away without completing their purchases.
The solution
The real transformation came with the activation of "Salla Point"
It was not just a traditional point of sale system, but an integrated solution that ended all previous challenges at once.
"When you launched Salla Point for us, you opened up all payment options...
This was a qualitative leap in the world of sales at the exhibition level."
With Salla Point, everything now works seamlessly: payment with all cards, promotions are automatically activated, and the customer receives their invoice instantly. Most importantly, the weak network issue was solved by connecting the device directly to the router, so there are no longer any interruptions or freezes in payment transactions.
The solution
The real transformation came with the activation of "Salla Point"
It was not just a traditional point of sale system, but an integrated solution that ended all previous challenges at once.
"When you launched Salla Point for us, you opened up all payment options...
This was a qualitative leap in the world of sales at the exhibition level."
With Salla Point, everything now works seamlessly: payment with all cards, promotions are automatically activated, and the customer receives their invoice instantly. Most importantly, the weak network issue was solved by connecting the device directly to the router, so there are no longer any interruptions or freezes in payment transactions.
Salla tools that made a difference
Sarmad used a set of Salla tools
1
Unified Payment Systems
Activate all payment gateways (mada, Visa, Mastercard) from a single system, instead of relying on fragmented and unstable solutions.
2
Offers and Discounts Management
3
Automatic Electronic Invoicing
4
Accounting automation
5
Fix connection issue
6
Ease of use
Salla tools that made a difference
Sarmad used a set of Salla tools
1
Unified Payment Systems
Activate all payment gateways (mada, Visa, Mastercard) from a single system, instead of relying on fragmented and unstable solutions.
2
Offers and Discounts Management
3
Automatic Electronic Invoicing
4
Accounting automation
5
Fix connection issue
6
Ease of use
Growth and Expansion
Sarmad Store achieved tangible results after activating Salla Point:
Seamless payment experience: All payment options are available (Mada, Visa, Mastercard) without any hassle.
Effective offers and discounts: Apply promotional offers with the click of a button during direct sales.
Instant professional invoices: The customer receives their electronic invoice immediately after purchase.
Complete connection stability: Connection via router completely eliminated the weak network problem.
Full accounting automation: Every invoice is issued with the correct tax amount and automatically sent to the accounting system.
Saving time and effort: The merchant no longer needs to extract manual account statements and deliver them to accountants.
"Salla Point is smooth to deal with and very beautiful"
Growth and Expansion
Sarmad Store achieved tangible results after activating Salla Point:
Seamless payment experience: All payment options are available (Mada, Visa, Mastercard) without any hassle.
Effective offers and discounts: Apply promotional offers with the click of a button during direct sales.
Instant professional invoices: The customer receives their electronic invoice immediately after purchase.
Complete connection stability: Connection via router completely eliminated the weak network problem.
Full accounting automation: Every invoice is issued with the correct tax amount and automatically sent to the accounting system.
Saving time and effort: The merchant no longer needs to extract manual account statements and deliver them to accountants.
"Salla Point is smooth to deal with and very beautiful"
Exhibitions and Events
Sarmad combines e-commerce via the Salla platform with active participation in exhibitions and events
achieving sales ranging between one million and five million Riyals. The store operates on the Salla Pro package and always strives to provide an exceptional purchasing experience for its customers.
Exhibitions and Events
Sarmad combines e-commerce via the Salla platform with active participation in exhibitions and events
achieving sales ranging between one million and five million Riyals. The store operates on the Salla Pro package and always strives to provide an exceptional purchasing experience for its customers.
Tips from the owner of Sarmad store
This service is excellent. Salla Point has opened up new horizons for us to sell outside of the online store.
I advise every merchant on the Pro plan who participates in exhibitions to activate it.
It is the perfect solution for merchants with our sales volume, providing everything we need to sell with confidence and ease from anywhere.
Tips from the owner of Sarmad store
This service is excellent. Salla Point has opened up new horizons for us to sell outside of the online store.
I advise every merchant on the Pro plan who participates in exhibitions to activate it.
It is the perfect solution for merchants with our sales volume, providing everything we need to sell with confidence and ease from anywhere.
ابدأ قصة نجاحك مع سلة
Supported in:
Saudi Arabia
United Arab Emirates
All rights reserved to Salla Holding Company © 2026
920034002
مكة، المملكة العربية السعودية
info@salla.sa
Supported in:
Saudi Arabia
United Arab Emirates
All rights reserved to Salla Holding Company © 2026
920034002
مكة، المملكة العربية السعودية
info@salla.sa
Supported in:
Saudi Arabia
United Arab Emirates
All rights reserved to Salla Holding Company © 2026
920034002
مكة، المملكة العربية السعودية
info@salla.sa