قصة نجاح
From one of Salla's first merchants... to a 5-9x growth in sales
Rukn Bayt Al Jawzaa is a Saudi store specializing in luxurious perfumes, incense, and aromatic products. It offers a wide selection that includes inspired fragrances from international brands, niche perfumes, incense, musk, khamriat, body mists, and hair mists.
قصة نجاح
From one of Salla's first merchants... to a 5-9x growth in sales
Rukn Bayt Al Jawzaa is a Saudi store specializing in luxurious perfumes, incense, and aromatic products. It offers a wide selection that includes inspired fragrances from international brands, niche perfumes, incense, musk, khamriat, body mists, and hair mists.
"Salla has become a community for everything a merchant needs, doesn't need, and might need."
“
“
Bayt Rukn Al-Jawzaa Foundation
،
Al-Jawzaa Al-Shammari
—
"Salla has become a community for everything a merchant needs, doesn't need, and might need."
“
“
Bayt Rukn Al-Jawzaa Foundation
،
Al-Jawzaa Al-Shammari
—
600%
نمو المبيعات
من موسم لآخر
600%
نمو المبيعات
من موسم لآخر
600%
نمو المبيعات
من موسم لآخر
15%+
Customer Growth
20x-10
Return on Investment
9-5
Increase sales
The challenge
Before Salla, Al-Jawhara Al-Shammari worked with other platforms like WooCommerce and faced multiple challenges
• The need for a specialized programmer to manage the website
• Difficulty in integrating shipping companies and payment gateways
• Complexity of marketing updates and sales management
• The need for a diverse team of employees
"If I wanted to do this myself, it would have taken us light years to reach what we have achieved with Salla"
— Al-Jawzaa Al-Shammari, Founder of Bait Rukn Al-Jawzaa
The challenge
Before Salla, Al-Jawhara Al-Shammari worked with other platforms like WooCommerce and faced multiple challenges
• The need for a specialized programmer to manage the website
• Difficulty in integrating shipping companies and payment gateways
• Complexity of marketing updates and sales management
• The need for a diverse team of employees
"If I wanted to do this myself, it would have taken us light years to reach what we have achieved with Salla"
— Al-Jawzaa Al-Shammari, Founder of Bait Rukn Al-Jawzaa
The solution
In 2021, Al-Jawhara Al-Shammari tried competing platforms and found a significant difference in favor of Salla. The comparison was clear.
"As experiences with Salla compared to other platforms, there are light years between them"
"They need a century to catch up"
"Salla has become a community for everything a merchant needs, doesn't need, and might need"
The solution
In 2021, Al-Jawhara Al-Shammari tried competing platforms and found a significant difference in favor of Salla. The comparison was clear.
"As experiences with Salla compared to other platforms, there are light years between them"
"They need a century to catch up"
"Salla has become a community for everything a merchant needs, doesn't need, and might need"
Salla tools that made a difference
The House of Gemini corner utilized a set of basket tools.
1
Progressive discount system
The more items in the basket, the greater the discount
2
AI Customer Service
3
Salla Ads
4
Abandoned Carts
5
New Themes
6
Link social media platforms
7
Basket labels
Salla tools that made a difference
The House of Gemini corner utilized a set of basket tools.
1
Progressive discount system
The more items in the basket, the greater the discount
2
AI Customer Service
3
Salla Ads
4
Abandoned Carts
5
New Themes
6
Link social media platforms
7
Basket labels
Daily Sales
"A campaign in which we paid 200 riyals brought us very big numbers."
Before Salla Ads: 10-15 thousand SAR
After Salla Ads: 50-90 thousand SAR
Additional figures:
Return on Investment (ROI): 10X to 20X sometimes
New customer growth: +15% within a short period
Average order value: 600-700 SAR
"As integration, it is absolutely fabulous; as information, absolutely fabulous; as details, absolutely fabulous; as support, absolutely fabulous"
— Bayt Rukn Al-Jawzaa Team
Daily Sales
"A campaign in which we paid 200 riyals brought us very big numbers."
Before Salla Ads: 10-15 thousand SAR
After Salla Ads: 50-90 thousand SAR
Additional figures:
Return on Investment (ROI): 10X to 20X sometimes
New customer growth: +15% within a short period
Average order value: 600-700 SAR
"As integration, it is absolutely fabulous; as information, absolutely fabulous; as details, absolutely fabulous; as support, absolutely fabulous"
— Bayt Rukn Al-Jawzaa Team
Salla Ads have revolutionized marketing
Before Salla Ads: It required employees to manage Snapchat Ads and TikTok Ads at a cost of 2,000–5,000 SAR
With Salla Ads: only 150 SAR to manage campaigns across all platforms from a single dashboard
Salla Ads has revolutionized marketing. The fundamental difference is in the targeting
"It's as if you have an entire company running ads for you, not just a single employee"
— Bayt Rukn Al-Jawzaa Team
"When you come to Salla, they tell you: No, here I will give you the customer who actually loves this store, who actually wants this store"
— Bayt Rukn Al-Jawzaa Team
Salla Ads have revolutionized marketing
Before Salla Ads: It required employees to manage Snapchat Ads and TikTok Ads at a cost of 2,000–5,000 SAR
With Salla Ads: only 150 SAR to manage campaigns across all platforms from a single dashboard
Salla Ads has revolutionized marketing. The fundamental difference is in the targeting
"It's as if you have an entire company running ads for you, not just a single employee"
— Bayt Rukn Al-Jawzaa Team
"When you come to Salla, they tell you: No, here I will give you the customer who actually loves this store, who actually wants this store"
— Bayt Rukn Al-Jawzaa Team
Tips from the Bayt Rukn Al-Jawzaa team for merchants
"I advise him to try; you have nothing to lose by trying, even with a small amount."
"A small amount, a subscription package, and you quickly own your store, and with the click of a button you can advertise through sponsored ads in Salla"
"I tried it with a small amount, saw the return on investment, and then I increased it."
Tips from the Bayt Rukn Al-Jawzaa team for merchants
"I advise him to try; you have nothing to lose by trying, even with a small amount."
"A small amount, a subscription package, and you quickly own your store, and with the click of a button you can advertise through sponsored ads in Salla"
"I tried it with a small amount, saw the return on investment, and then I increased it."
ابدأ قصة نجاحك مع سلة
Supported in:
Saudi Arabia
United Arab Emirates
All rights reserved to Salla Holding Company © 2026
920034002
مكة، المملكة العربية السعودية
info@salla.sa
Supported in:
Saudi Arabia
United Arab Emirates
All rights reserved to Salla Holding Company © 2026
920034002
مكة، المملكة العربية السعودية
info@salla.sa
Supported in:
Saudi Arabia
United Arab Emirates
All rights reserved to Salla Holding Company © 2026
920034002
مكة، المملكة العربية السعودية
info@salla.sa