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Snap Business Extension

Connect your store to Snap and let your data work for you

Boost your sales

One step to connect your store to Snapchat protects thousands of riyals in your ad campaigns

All of this happens automatically after linking your store

Forget about apps, forget about coding, forget about the hassle. Everything you need is now on Salla… a direct integration between your store and Snapchat that serves your campaigns and delivers them faster.

  • Log in with your Snapchat account or create a new one in the same step.

  • Selecting the organization and ad account through the Snapchat Partner flow.

  • Choose an existing pixel or create a new one without hassle.

  • Starting now, your store data is sent to Snapchat automatically, with no need for manual uploads or any intervention on your part.

  • Every interaction the customer makes is recorded, from visiting the product to adding it to the cart, through payment and up to completing the purchase (CAPI + Pixel).

  • The catalog updates automatically, and Salla creates the catalog for you, permanently feeding it with all your products.

All of this happens automatically after connecting your store

Linking steps

1

Link your store

Go to your Salla store dashboard → Marketing section → Tracking tools → Snapchat, then click "Link your account".

2

Create or link a Snapchat Business Account

You can create a business account or link it to the Snapchat Business extension. Make sure to create a Snapchat user account if you don't already have one.

3

Automatic link of pixel and catalog

Your store will be automatically linked to the pixel and catalog with your Snapchat account.

Every second that passes means data and sales.

Don’t miss the opportunity, connect your store today before your campaign starts.

Do I need to delete the previous apps to link Snapchat?

No need for that. Once your account is linked to the new Snap extension, the system will automatically recognize your current account and use the associated business and pixel without any action required from you.

How can I make sure the integration is working?

Wait 24 to 48 hours for synchronization. After this period, log in to "Snapchat Ads Manager" → "Events Manager", and make sure activity data appears, such as: PageView, AddToCart, and Purchase, using the Pixel and CAPI.

What events does Salla send to Snapchat?

Salla automatically sends the most important store events to Snap, including: • Product view • Add to cart • Begin checkout • Complete purchase • As well as other related user behaviors to improve targeting and conversion performance.

What is happening with Snapchat Catalog?

When the account is linked, a dedicated catalog is automatically created for you in Snapchat, directly connected to your store on Salla, and updated daily without any manual intervention.

How often is the catalog feed updated?

The catalog is automatically updated once a day to ensure that product data stays accurate and is continuously refreshed.

Who are the right users for this feature?

The feature is suitable for all merchants, regardless of their subscription level. Early activation helps collect more data about events and purchasing behavior, which improves ad targeting in the future.

Are there any fees or costs to use this feature?

Not at all. The feature is completely free, and it was developed in partnership between Salla and Snapchat to provide an easy and effective marketing integration for all merchants.

All rights reserved to Salla Holding Company © 2026

Mecca, Saudi Arabia

All rights reserved to Salla Holding Company © 2026

Mecca, Saudi Arabia

All rights reserved to Salla Holding Company © 2026

Mecca, Saudi Arabia